Triumph Loyality

[Nick Calne]

Wonder what Roger meant when he said "we no longer meet the requirements of triumph" ??

Most vehicle manufacturers have requirements for their showrooms / dealers.  If you wanna be the dealer in the territory you gotta meet the brand requirements or no go.  The bigger Triumph get the more likely they are to make dealers tow the line and the more likely they are to make their dealership brand requirements more involved.

Typically the brand requirements set out how big the dealership should be, how much of the range it needs to accommodate, how much new stock, how much used bikes etc  But they can also require geographical position, amount of window space, not sharing the building with other manufacturers, - the list can be extensive down to the carpets, door handles and in the case of some manufacturers, the toilet roll holder in the bogs.

All this gives them the perfect excuse to withdraw the franchise from dealers they don't like for other, typically commercial, reasons.